Grow Your Online Business Without Spending Much

By Presto
15 Sep 2021

Looking to grow your online business without spending a lot of money? As a small business owner, it's important to use your resources wisely whenever you can 👍

Thankfully, there are some simple ways you can grow your online business without shelling out your cash. Here's how you can do so:

Choose the right platform for your store

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Different platforms offer different benefits and prices. It's important that you do your research on each platform and see which one would suit your interests the best. For example, if you use PrestoDirect, you'll have zero inventory costs, so that'll save you a lot of money.

Make it easy for customers to contact you

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This is simple and it doesn't cost you any money. Always include your company's email address or phone number on your website/store and open social media accounts on platforms like Facebook and Instagram to increase your reachability.

Make use of SEOs and search engines

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Search engine optimisation is the process of taking steps to help your website or content rank higher on search engines. In order to boost your visibility on these search engines, your website needs to have content and keywords that most users are searching for. Identify your audience's pain points and interests and use that information to create content that would be highly searched for by them.

Be active in online communities

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Whether it's social media or forums, you have to make your presence known online. However, make sure that you're on forums that are relevant to what you're selling and where'll you be able to meet potential customers. Be genuine while interacting with others online and only mention your website or store when it's appropriate.

Identify your niche

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The online marketplace is saturated with people selling all sorts of stuff. One way to stand out among the crowd is to identify a niche that is lacking in the market and tap into it. Knowing your market will help you develop business plans and strategies to grow your business.


Whether you're a newbie or an expert in e-commerce, PrestoDirect is a great place to start/expand your online business in a low-cost, low-risk way. Sign up now at and kickstart your business with us!

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